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The Zimbabwe International Trade Fair, organisers of the country’s premier Mining, Engineering and Transport Expo (Mine Entra), say this year’s event will put measurable business outcomes at the heart of its agenda, Mining Zimbabwe can report.
By Ryan Chigoche
The 28th edition comes at a challenging time for Zimbabwe’s mining sector, which is navigating subdued production levels, volatile commodity prices, and increasing calls for sustainable practices.
Nick Ndebele, CEO of the Zimbabwe International Trade Fair Company (ZITF), told Mining Zimbabwe that lessons from last year’s edition have informed a sharper, more results-focused approach for the upcoming expo.
“…Learning from last year, it also became clear that technology and sustainability are no longer peripheral issues; they are now central to the sector’s future. Equally, the market reminded us to stay closely attuned to prevailing realities. Low output levels, fluctuating commodity prices, and shifting priorities underscore the need for an event that delivers measurable business outcomes,” Ndebele said.
Meanwhile, preparations for the 2025 Mine Entra are already well underway, following an aggressive marketing and promotional campaign that has generated an enthusiastic response from stakeholders.
Organisers say the strong uptake confirms the event’s standing as the go-to marketplace for mining industry players seeking tangible value.
This year’s edition will run under the theme “Beyond Extraction: Sustaining the Future of Mining,” which places stronger emphasis on sustainability, innovation, and community impact.
Exhibits and discussions will highlight green technologies, the energy transition, ESG principles, digital transformation, automation, and policy and regulatory innovation — all designed to provide actionable insights for the sector.
By focusing on measurable outcomes and aligning with the industry’s shift toward responsible, future-focused mining, the 28th edition of Mine Entra aims to move beyond being a traditional trade fair and become a strategic forum where stakeholders can build partnerships, strike deals, and shape the direction of Zimbabwe’s mining sector.
The event is shaping up to be larger and more internationally connected than ever before, building on last year’s strong performance. Mine Entra 2024 attracted 289 exhibitors — a 41 per cent increase from 2023 — including 23 international companies from four countries.
This 91 per cent jump in foreign participation highlighted the exhibition’s growing reputation as a hub for mining investment and cross-border engagement. The numbers suggest that this year could see even broader international involvement, reflecting Zimbabwe’s rising profile in regional and global mining markets.
